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XR Fashion Fitting fashioneura

By 30. April 2022July 22nd, 2022No Comments

Fashion industry is one of the biggest polluters, as the clothes are thrown away at the seasons end, as there must be one piece of every size and color in every store. Plus, online retail deepens that problem as many people are ordering wrong sizes or styles to try out and send them back. In the most cases the clothes will be not refurbished, but thrown away. Globally, an estimated 92 million tons of textiles waste is created each year and the equivalent to a rubbish truck full of clothes ends up on landfill sites every second.

The 5G VR Connected Fashionizer is revolutionizing the fashion industry with its virtual mirror: while the client tries new clothes, he is scanned and measured. Also via 5G the live-video stream of the client in virtual clothes can be shared latency free, so that he gets instant feedback from his partner or friends. Fashion brands can now produce clothes on demand once they are bought, so less clothes and fabric are wasted. For online fashion trade the virtual mirror is game-changer, as fashion online trade suffers from a return-rate of 30% due to wrong sizes. The real measurements can be converted into the corresponding sizes of all brands, so that the costumers get only fitting clothes delivered. 5G is a key, as it helps to transfer the 3D data of the virtual clothes, stored in the cloud to and return the scanned 3D model of the client in store it there for online fitting. Furthermore, 5G is the basis that 5G VR Connected Fashionizer could run as a cloud edge application, to keep computing power and maintenance in the stores low.
The economic impact of the solution is huge, as fashion and apparel industry has globally an annual revenue of $665 billion (2020).

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